Bollywood dimple queen Deepika Padukone recently launched her own fashion clothing brand ‘All About You’ with Myntra in Mumbai. Online fashion and lifestyle store Myntra has launched for its app, Deepika Padukone’s brand store All About You on 20th October 2015. All About You Fashion Clothing Brand price range starts from Rs 1500.
Myntra store and Deepika Padukone has tied up to design Deepika’s own line of clothes. All these fashion range was designed by French design agency Carlin and Myntra’s own team, with the actress adding her personal touch at every stage.
At the launch of ‘All About You’ fashion brand, Deepika Padukone was dressed in floral printed top and bell-bottom jeans.
According to Padukone, ‘All About You’, just as the name suggests, encourages girls to ‘just be themselves’. She added, “I am thrilled to partner with Myntra. For me fashion means a sense of accessibility and coziness that can be seen in my designs. These clothes are the extension of my personality, of a multi-tasking woman who is in the age group of 18-35.”
Ananth Narayanan, CEO, Myntra, said, “Deepika Padukone is the epitome of style, fashion and elegance. Women across the country style their looks based on her fashion sense. We are delighted that she is foraying into fashion designing with a collection that is featuring exclusively on Myntra.”
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